Re-branding fish as sea kittens. They have a pretty cool feature where you can create your own. Here's mine:
Create Your Own Sea Kitten at peta.org!
This campaign sort of reminds me of my reaction to Super-size me. Neither effort made me want to eat less fish or McDonalds- if nothing else they remind me how delicious fish are...hmm sushi and how it's tough to beat McDonald's french fries...hmm...
5.31.2009
5.11.2009
adorable
Look, Bob McDonnell spent 9 seconds with the NAACP. That ought to buy him all kinds of street cred with the black community.
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